Advantages of Outsourcing Your Prospecting Efforts in MLM

by

Michaelangelo Flores

If you’re in a place in your MLM business to start outsourcing for your downline building, you’ll find that there are many different ways to do so. Moreover, outsourcing your prospecting efforts in your multi-level marketing business can be quite beneficial.

Multi-level marketing businesses require a lot of time, effort, and finances. Starting an MLM business is but the beginning of the long journey towards success. Individuals should look into every aspect of the business very closely in order to achieve their goals. It can be, however, tiresome and difficult to juggle your MLM business with your family life, day jobs, and social life. And that’s when outsourcing comes in handy.

Outsourcing is the process of contracting an existing business function or process of an organization to a business partner, stopping to perform that function or process internally, and thereafter purchasing it as a service from the business partner. An outsourcing deal may also involve transfer of the employees performing that function or process to the outsourcing business partner. It is sometimes confused with off-shoring, though a function may be outsourced without off-shoring or vice versa. Simply put, outsourcing is hiring someone to carry out business functions and in this case, that is your prospecting efforts.

It has been reported that people need to consider a message as many as seven times before they will respond. Using auto-responders and a well-put e-mail campaign for your mailing list will help your marketing and building your downline and is a form of outsourcing.

Auto-responders leverage your time. Use automation for support, to send emails to your downline and prospects including motivational emails, marketing tips, and product updates or introductions. Generating leads is a major issue for your MLM business and having a system that runs on autopilot is a sort of outsourcing. Search engines are where your traffic comes from and they like a good SEO strategy. Search engines give your site more visibility according to your SEO practices including your content and keywords.

Using a PPC method directs pre-qualified leads to your site according to the bid amount you have placed for the keywords. PPC can generate revenue from your product as well as bring prospects to your site. Many MLM businesses are using SEO but don’t know about leveraging SEO and PPC together. Using them together ensures qualified traffic for your site. The more skilled you become with your online marketing efforts, the easier it is to build your downline.

If your business is booming and you can’t manage all the incoming prospects or don’t have all the skills needed you may want to hire someone to personally contact affiliates. It’s key to show sincere interest in your affiliates’ business. Outsourcing an affiliate manager can be done with an online search, at freelance sites; you can ask contacts, check online forums, or post an ad for someone to fill the position. Depending on the difficulty of your affiliate program, you could also hire a well qualified virtual assistant for the job.

Multi-level marketing outsourcing may seem like a foreign concept to you, but it could mean the difference between a fledgling MLM business and a thriving one. On one hand, it may seem odd to outsource parts of your business to others, as so much of it seems to rely on you and the relationships that you cultivate. However, there are only so many hours in the day and tasks that you can accomplish by yourself. Here are just a few reasons why you really ought to consider MLM outsourcing if you truly want your business to grow beyond your wildest dreams.

The internet has made lead generation and prospecting so much easier. For the most part it is basically a set-and-forget system, once it is up and running. But, do you know how to get from one point to another when it comes to setting up a website, installing a lead capture system and driving targeted traffic?

Outsourcing your prospecting efforts allows you to focus on the other significant aspects of the business. Furthermore, an outsourced individual who is more skilled when it comes to personal relations can easily bring in a great number of individuals for your clientele and downline. No longer do you need to struggle and wait for months and even years to have an MLM empire. You simply just have to watch others do all the hard work for you. And that’s just plain convenient.

By outsourcing certain aspects of your business that you either do not know how to do, or would rather not do, you can give yourself more time – time to do the things that you are good at and enjoy, time to run your business rather than have it run you. The internet has made MLM outsourcing such an easy task that it would seem almost foolish not to do it.

If you sat down and thought about it, by the time you purchased web hosting, created a website, created content for the site, installed a lead capture system such as an email auto responder and started to drive traffic, you could be looking at several months. This is not even mentioning your daily obligations such as your family or a day job. Now factor in trying to build your MLM business in between all of that and we could realistically be talking closer to a year than a few months.

There are several reputable sites online that will make MLM outsourcing a breeze. You can outsource your web design, traffic generation and lead capture system while you concentrate on your prospects. In fact you could even outsource and hire commissioned sales people to do the prospecting, while you spent your time on more important things like training the right prospects and individuals who will go out and build your MLM Empire.

If you are serious about MLM outsourcing, then you can check out freelance sites such as Elance. You can find web designers, writers and even assistants to help manage all of your outsourcing needs. What once took months and even years has now become days or weeks thanks to the internet. The lesson here – Don’t try to do everything yourself. If you really want to grow your MLM business into an autopilot moneymaker, then you need to really consider MLM outsourcing sooner than later.

Outsourcing your prospecting efforts is indeed quite advantageous. You are saved from the hassle of finding individuals that may be interested in your MLM business, sparing you from months’ worth of hard work. Furthermore, hiring someone with better personal relations skills can make finding prospects quicker and easier than when you would have done it. What is more, outsourcing your prospecting efforts exponentially increases the chances of finding people that are genuinely interested in your business. You are not just able to come in contact with the people you already know and have yet to know, but also with the people your outsourced prospector knows.

Outsourcing your prospecting efforts is very much effective in saving you time and effort, and increasing the chances of meeting people who would actually avail of your products and services and may even be interested in joining your downline organization.

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Advantages of Outsourcing Your Prospecting Efforts in MLM